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Eat well for less

Money for produce

Eating healthy shouldn’t cost more. New York runs real programs that put money toward fruits and vegetables — and a lot of people who qualify never hear about them. Here’s what’s out there and how to get it.

Heads up: benefit programs and amounts change. We link to each program’s official source — always confirm the details there. Last checked June 2026. Programs marked “Confirm it’s running” are worth a quick call before you count on them.

Health Bucks

$2 back for every $5 you spend with SNAP at farmers markets.

Available
What you get
At NYC farmers markets, every $5 you spend with your EBT card earns a $2 Health Bucks coupon to buy more fruits and vegetables. Community groups hand them out too.
Who qualifies
Anyone shopping with SNAP/EBT at a participating market — plus people who receive them through community organizations.
How to get it
Shop with your EBT card at a participating NYC farmers market and ask for your Health Bucks at the market’s info table.

Pharmacy to Farm

$30 a month in Health Bucks if you have high blood pressure + SNAP.

Confirm it’s running

This program’s funding has shifted over the years — confirm it’s currently running with your pharmacist before counting on it.

What you get
$30 in Health Bucks each month to spend on produce at NYC farmers markets — aimed at folks managing high blood pressure.
Who qualifies
SNAP participants with high blood pressure, enrolled through a participating pharmacy.
How to get it
Ask your pharmacist whether they take part in the Pharmacy to Farm program.

Free produce boxes (NYC Health + Hospitals)

Months of free produce boxes for eligible patients.

Confirm it’s running

Ask your provider — which sites participate and how to enroll can change.

What you get
Eligible patients get free monthly produce boxes for a stretch of months, plus support for eating more plants — through the Lifestyle Medicine Program.
Who qualifies
Patients at participating NYC Health + Hospitals sites. Availability is by location.
How to get it
Ask your NYC Health + Hospitals provider about the Lifestyle Medicine Program.

GrowNYC Fresh Food Box

Low-cost boxes of fresh produce, right in the neighborhood.

Available
What you get
A box of fresh, mostly-local fruits and vegetables for well below store prices. Takes SNAP/EBT and Health Bucks.
Who qualifies
Open to everyone — no income requirement.
How to get it
Find a neighborhood Fresh Food Box site (several in Brooklyn) and pick up your box on the weekly distribution day.

SNAP (food stamps)

Monthly money for groceries — and the key that unlocks Health Bucks.

Available
What you get
Monthly funds on an EBT card for food, including all the fresh produce you want. It’s also what unlocks Health Bucks at the market.
Who qualifies
Based on household size and income — many working families qualify and don’t realize it.
How to get it
Apply through ACCESS HRA, online, by phone, or in person.

WIC

Fruit & veggie benefits for pregnant people and young children.

Available
What you get
Monthly benefits that include a fruit-and-vegetable amount, plus nutrition support and healthy staples.
Who qualifies
Pregnant, postpartum, and breastfeeding people, and children under 5, who meet the income guidelines.
How to get it
Apply through a NYC WIC center near you.

Most of these work at farmers markets. Find ones near you on the map.

Find markets near you

Heart of the Block isn’t affiliated with these programs — we just point the way. This is information, not benefits or medical advice.